Archive for July, 2008

While I love bashing the idiotic companies that use labeling laws to skirt the “Trans Fat” content issue. I have decided to spotlight some products that say “NO TRANS FAT” and actually mean it. Check out this video about EatSmart Veggie Crisps.

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After my Skippy experience I decided to go to my local grocery store and check out what other foods may have trans fat in them but are lying on the label. So I bought a basket full these products…and Cheetoes tops my list for today’s video.

Categories : Fitness Stupidity
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I’m back online…yippee! Since last September when everyone else was screaming about what a piece of shit Windows Vista was, I was happy with my new system. Vista had so many really cool attributes that I thought it was great.

Some how, some way in the midst of a big move, a huge product launch, and a total turn around of my current corporate business model my computer that has everything in the world that I have ever created, blogs, articles, videos, photo galleries, you name it was gone…in a instant…my personal life and business life wiped clean.

I spent 15 hours, yes 15 friggin’ hours on the phone with 7 different tech support people. Dell has outsourced there tech support to an office in the Philippines and I have to tell you that for the most part it was a descent experience. The first two tech support people were not the sharpest knives in the drawer but they were able to send me to other people that did know. One thing you may want to know is that there’s a 12 hour time difference from Cincinnati, where I am and the Philippines. So during the day when I was calling I got their third shift workers. At 1pm our time it was 1am their time…I think the two people I first spoke to were sleep talking.

At 1am my time I got a hold of someone named Jeremy who was the one who took the time and figured out how to save all the data that I couldn’t get to, that was the good news. So, I went to sleep knowing I would be able to retrieve the data that I thought was gone but the bad news was I had to wipe the hard drive clean and re-install the operating system. I barely slept.

I went to Staples and bought a 500 gb external hard drive and started copying files, directories and anything I thought I needed. I have a ton of shit!

Now began the agonizing re-installation of all my programs. I had to retrieve product keys, installation discs…did I tel you i was in the middle of a big move, locating this stuff was itself a nightmare. I found everything. Only one stupid problem happened and it came from Microsoft customer service. I was trying to retrieve a product key from Digital River, a software company that controls Microsoft Marketplace.

Well customer service literally had me transfered to 7 different people that worked in the same customer service department. Each one of the people that helped me told me they were transferring me to Digital River or Microsoft Marketplace…3 hours later after I finally (I think that was extreme patience on my part) blew up and told the idiot on the phone that I had just been waiting on the phone for 3 hours and 7 different people, he told me I shouldn’t be getting angry at him and did I want the phone number for Digital River. I told I did because he obviously couldn’t help me.

I call the number he gave me and someone answered within 5 minutes and I had what I was looking for with in 3 minutes. So kudos to Digital River.

I have finally downloaded my last program and plug-in and can say that I am officially back online. Get ready for some funny and enlightening videos I’ve got for you regarding my Assault on Trans Fat laden foods. I think you’ll like them.

Categories : Fitness Stupidity
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I just got back from Albuquerque, New Mexico where I had the opportunity to meet some of the most amazing people. Although Albuquerque’s culture is laid back, it surely isn’t backwards. Albuquerque is one of the most fit cities in America as stated in Men’s Fitness Magazine.

I can see why. There is so much to do outside and the city makes it easy for people to ride their bike or walk with bike lanes everywhere and sidewalks in suburbia (something very rare nowadays). They have 300 parks within the city limits and are in use up until darkness falls.

I have decided that this is the environment that I want to spend the rest of my life in, so I’m making the move to insure my sanity, my health and my success. I want to surround myself with as much positivity as I can. Here is my challenge to you. Go out and find yourself and what really makes you happy then get it done.

Surround yourself with as many optimistic, success oriented and kind hearted people as possible.

Eliminate the negativity and watch your own success skyrocket. Think prosperity and be excited for the success of others.

This happens when you understand there is plenty pieces of the pie for everyone.

I’ll be talking plenty more about success principles and getting out of your comfort zone more and more.

I’ve been down and I’ve transformed myself greatly, but truly only scratched the surface of my potential. I want to show you how so you can use these principles as well!

Attitude is Everything.

Rocco Castellano

P.S. – Wanna become part of a community loaded with optimism and open minded strength fanatics? Go here:

==> http://askROCCO.com/askROCCO_Fitness_Network

Categories : Fitness Stupidity
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I’m food shopping at the grocery store and walking through the peanut butter aisle when low and behold a jar of Skippy peanut butter grabs me by the throat and wrestles my ass down to the ground…no not really, but I wanted to add some more drama to the bullshit that Unilever, the company that manufactures Skippy peanut butter is already heaping on us.

The reality is that I was walking down the peanut butter aisle when I spotted a little yellow banner on Skippy’s label touting that “as always NO TRANS FAT per serving”. I was absolutely amazed at the balls on Unilever. It’s like they are hiding in plain sight. Blatantly lying on the front of the label, while on the back of the label it’s there in dark blue and light blue… ROASTED PEANUTS, SUGAR, HYDROGENATED VEGETABLE OILS (COTTONSEED, SOYBEAN AND RAPESEED) TO PREVENT SEPARATION, SALT.

I don’t know about you but I know that “Hydrogenated Oil” is TRANS FAT. I thought to myself that maybe at 43 years old I was having a “senior moment” and I may have lost my mind, but no…no such luck. I decided to purchase the Skippy, for evidence… in case, I don’t know, Unilever decided to recall all the Skippy peanut butter before I wrote this…again, no such luck.

I run home… it was more like a drive but who’s keeping score? So, I run home and I call my friend and registered dietician, Jayson Hunter, author of the Carb Rotation Diet
to make sure I haven’t lost my mind. He tells me that… well watch the video to find out the rest of the story.

Categories : Fitness Stupidity
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